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A marketer, like a warrior, must carry the tools they need on the battlefield. And here you are, an affiliate marketer, whether you are a professional and expert who has earned thousands of dollars, or a beginner feeling your way towards success and earning your first thousand dollars in your career.
Here, in the following lines, you will find the 20 most important tools that every affiliate marketer should rely on. These tools are not in a specific order, and you can use similar tools if you wish, but the important thing is to possess tools that provide you with the same functions and features.
You will find links to access each tool and, in some cases, links to courses and explanations you might need to master using these tools. Note that most of them are very easy and simple tools that anyone can use as long as they have internet access (by the way, I have left the best tools for the end so that you don’t miss any).
1- Google Analytics Tool
The absolute best tool for analyzing your website data and knowing everything about the number of visits you receive, their sources, and some important information about your website’s SEO and the keywords you rely on.
Not only that, but you can use this tool to track external links, which helps you analyze your advertising campaigns, no matter what method you rely on, whether it’s email, Facebook ads, or many other ways.
As is clear from its name, this tool is provided by the giant company Google, and on top of all this, it is free and can be used on all your websites and landing pages that you depend on.
This tool is not easy to use. You can learn how to use it by experimenting yourself, or through explanations available on YouTube or the internet in general, but it is best to learn how to use this giant tool from its source.
Google has provided great free courses that explain everything you want.
You can use the tool for free here: Google Analytics
2- Google Search Console Tool
This is the complementary tool to the previous one. It is geared more towards websites that rely on content and want to benefit from free traffic through various search engines like Google.
The previous tool tells you how the user sees your website, while the Google Search Console tool shows you how the search engine sees your website. It informs you about technical issues on pages or links and also your website’s speed.
You can also know all the keywords for which your website ranks in search results, the number of impressions your website gets for each word, and your website’s click-through rate (CTR). All of this is extremely important information.
You should make extensive use of this tool. Google provides a good written guide, but it is not the best. You can follow some videos on YouTube or this guide from the famous Backlinko website.
You can use the tool for free here: Google Webmaster Tools
3- Hootsuite Tool
Whatever niche you work in, social media must be a part of your marketing plans. For this reason, you need a tool to organize your work, whether it’s on Facebook, Instagram, or other platforms.
Hootsuite is one of the best and oldest tools in the field of publishing content on social media, allowing you to schedule the content you want to publish in advance. You can also get great analytics about your posts, the best times to publish your content, the engagement volume, and other useful information.
Social media should always be among your priorities so that you can provide good content to your audience across various platforms, increasing their trust in you and encouraging them to buy from you or from the services and products you recommend.
You can use the tool for free here: Hootsuite
4- Canva Tool
Images of all kinds are a very important part of any content, whether it’s articles for your website, emails for your mailing list subscribers, or great images for your social media accounts.
The Canva tool is the absolute best free tool for designing images and infographics. I personally use it almost every day, and its advantage is that it gives you ready-made templates according to the type of images you want, with various sizes.
The most important feature is that you can use it in your browser. Unlike a program like Photoshop, which requires a powerful computer, all you need to use this tool is the internet and a little creativity.
You can use the tool for free here: Canva
5- Sumo Tool
This tool is one of the best ways to grow your email list subscriber base. It provides you with amazing free templates that you can easily use on your website or landing pages.
This tool allows you to offer free gifts to your website visitors or provide discounts in your online store in multiple ways to increase your followers and build trust with them so you can promote various offers and products to them.
It can also be connected with Shopify or WordPress platforms and the various email tools you rely on with a single click. It also enables you to perform A/B testing and test multiple Lead Magnets to achieve high efficiency in your marketing campaigns.
You can use the tool for free here: Sumo
6- Semrush Tool
SEO, competitor analysis, and knowing what your audience searches for on different search engines are essential for every affiliate marketer. Whether you promote products and offers through social media, a website, or a YouTube channel, you must pay attention to this aspect.
For this reason, the SemRush tool will be perfect for you because it’s easy to use, and through it, you can analyze any competitor and search for keywords as you like. It is a powerful weapon that you must include in your marketing arsenal.
You can use the tool for free here: Semrush
7- Google Trends Tool
This free tool provided by Google to discover hot trends and topics that people constantly search for at a certain time greatly helps in preparing content for your website or social media accounts.
Many marketers underestimate this tool despite the great capabilities it provides, especially since you can compare any brand or search term with another to find out where and when people are searching for something specific.
Being aware of trends and what is happening around you in any niche is extremely important in affiliate marketing. This way, you can discover new opportunities and ride any new wave or trend of products and services to promote them to your audience before others, thus achieving more profits.
You can use the tool for free here: Google Trends
8- Affjet Tool
How many affiliate programs do you promote? Or how many affiliate networks do you rely on, such as Clickbank, JVzoo, and others?
Haven’t you found yourself wasting a lot of time on all these separate platforms and programs to track your marketing campaign results, calculate your earnings, get the links you need, and other necessary information?
Often, I used to forget that I was promoting a specific product or program and didn’t check the data and earnings I was making to withdraw them. You must avoid this problem, whether you are a beginner or an expert.
Affjet is a great tool (you can use it for free up to 700 conversions) that allows you to collect all data from affiliate platforms and programs in one place. You can track numbers, profits, and conversion rates with complete ease.
This tool is absolutely wonderful and will save you a lot of time and effort, and its use is simple, anyone can benefit from it.
You can use the tool for free here: Affjet
9- Feedly Tool
How many websites and blogs do you follow constantly? Or how many competitors who own websites or YouTube channels in your niche do you carefully monitor the content they provide? If you are serious about being a successful marketer, I believe the number will be large, as I follow about 45 websites daily in addition to many websites and YouTube channels that I follow weekly.
How much time do you spend searching for what’s new on those websites, whether to monitor your competitors or learn something new? What if I told you that you can gather all those websites in one place so you can quickly and easily follow what you want, whether through your phone or a regular computer?
The free Feedly tool provides you with this and more. You can follow all the RSS Feeds for all the websites you want from one place, and organize them and leave your notes with complete ease.
This tool will save you a lot of time and will help you organize your work. The great thing about this tool is that you can link it with many other tools such as Evernote (which we will talk about later) and other tools you rely on so your work becomes very smooth and you become more productive and effective.
You can use the tool for free here: Feedly
10- Twitter Deck Tool
You might be a Twitter fan or not, but let me tell you that it’s the largest platform in the world that brings together influencers in all fields across the globe in one place.
Not only that, but according to many sources, approximately 80% of Twitter users rely on it for news and updates in any field. If this is the case for ordinary people, what about marketers?!
It’s not necessary to use Twitter now, especially if you are a beginner in the world of marketing. But the moment you achieve success, want to increase your profits, and master any niche, you should rely on Twitter.
Twitter might be a bit difficult to deal with, but Twitter itself has developed a wonderful tool called Twitter Deck. This free tool enables you to divide your screen into several vertical columns.
In each column or section, you can specify what you want. For example, you can dedicate a section for notifications, a section for search results for a specific word, tweets from a particular influencer, or a specific company you follow constantly. I won’t include a picture or video to illustrate this for you, but I want you to try this tool yourself because it is more than wonderful and easy to use.
You will find extremely powerful filters that enable you to search and refine tweets, and other capabilities that cannot be listed in these lines. As I told you, try it yourself and you won’t regret it.
You can use the tool for free here: Twitter Deck
Good luck!
